6. What usage information do you provide?
Some hosting companies provide little or no usage information. Counters on a website are very unprofessional and either give the impression that the site is exaggerating how many visitors they have or the low number on the counter makes people think that no one looks at this particular website. It is imperative that you have behind the scenes usage information to determine if people are really seeing the information you think they should be looking at. You need to know how many different people looked at the website, what pages they looked at, what websites they came from, what page they left your website on, what search terms they used to find your website, and how long they spend on your website. Other usage information can be provided also to show you even more detailed information on your website. Ask if your host will review your usage information with you periodically so you can better formulate your website strategy. |
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